| Purpose: |
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Under supervision, perform graphic design duties that contribute to both the promotion and dissemination of information of a department and/or Citywide. These duties may contribute to any or all of the following areas: Marketing, public relations, media relations, and publication of documents for internal and external education and communication. |
| Duties, Functions and Responsibilities: |
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Essential duties and functions, pursuant to the Americans with Disabilities Act, may include the following. Other related duties may be assigned.
- Designs develops, and produces and creates illustrations, logos and art work for a wide variety of marketing materials for meetings, presentations, trade shows, and other events.
- Perform photography work (graphic design, events, etc.) for publication in newsletters or inclusion in reports.
- Monitors all stages of production to complete projects (design the work and incorporate others' ideas). Coordinates all aspects of producing marketing materials.
- Advises and consults with vendors (photo labs, photographers, printers, etc.). Produces bid specifications, documentation, and contracts for vendors.
- Assists in the planning and development of advertising/promotional campaigns/strategies.
- Designs and edits newsletters for internal and external use.
- Develops and updates Intranet and Internet web sites. Use computerized graphic software to produce final product.
- Plans and works on assignments that are complex in nature where considerable judgment and initiative are required in resolving problems and making recommendations.
- May have primary responsibility for larger individual projects or act as an art director for client programs. May act as a liaison on behalf of these programs.
- Assists with the development of long range strategic marketing plans.
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| Responsibilities - Supervisor and/or Leadership Exercised: |
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May lead or supervise others.
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| Knowledge, Skills, and Abilities: |
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Must possess required knowledge, skills, abilities, and experience and be able to explain and demonstrate, with or without reasonable accommodations, that the essential functions of the job can be performed.
- Knowledge of design techniques, tools, and principles involved in production of art work.
- Knowledge of marketing practices and procedures, design principles, and media industries.
- Knowledge of graphic layouts for product illustrations, company logos, internet and intranet websites.
- Knowledge of sample layouts based on layout principles and esthetic design concepts.
- Skill in oral and written communication.
- Skill in using computers and related software.
- Skill in planning and organizing.
- Skill in handling multiple tasks and prioritizing.
- Ability to use computer software to generate new images.
- Ability to understand advanced visual problem-solving skills, conceptualization and project management skills.
- Ability to come up with unusual ideas about a given topic or situation.
- Ability to imagine how something will look after it is moved around or when its parts are moved or rearranged.
- Ability to work with frequent interruptions and changes in priorities.
- Ability to lead others.
- Ability to establish and maintain good working relationships with other city employees and the public.
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| Minimum Qualifications: |
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- Graduation with a Bachelor's degree from an accredited four (4) year college or university with major coursework in Graphic Design or a certificate in Graphic Design, plus three (3) years of relevant work experience.
- Experience may substitute for the education up to the maximum of four (4) years.
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| Licenses and Certifications Required: |
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None.
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